1. What Are Cookies
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners information about how their site is being used.
This Cookie Policy explains how Masterlinq Solutions LLC ("Masterlinq," "we," "us," or "our") uses cookies and similar tracking technologies on our platform and websites.
For more information about how we collect and use your personal data, please see our Privacy Policy.
2. How We Use Cookies
We use cookies and similar technologies for several purposes:
- Authentication: To recognize you when you sign in and keep you logged in as you navigate the platform
- Security: To protect your account and detect potentially fraudulent activity
- Preferences: To remember your settings and preferences, such as language and display options
- Analytics: To understand how visitors use our platform, which pages are most popular, and how we can improve
- Performance: To ensure our platform loads quickly and functions properly
- Marketing: To deliver relevant advertisements and measure the effectiveness of our marketing campaigns
3. Types of Cookies
We use the following categories of cookies on our platform:
Strictly Necessary Cookies:
These cookies are essential for the platform to function properly. They enable core functionality such as security, authentication, and accessibility. You cannot opt out of these cookies as the platform would not work without them.
- Session cookies for maintaining your login state
- Security cookies for fraud prevention
- Load balancing cookies for performance
- Cookie consent preferences
Functional Cookies:
These cookies enable enhanced functionality and personalization, such as remembering your preferences and settings.
- Language and region preferences
- Display settings (e.g., dark mode)
- Recently viewed products
- Shopping cart contents
Analytics Cookies:
These cookies help us understand how visitors interact with our platform by collecting and reporting information anonymously.
- Pages visited and time spent on each page
- Navigation paths through the platform
- Error messages encountered
- Device and browser information
Marketing Cookies:
These cookies are used to track visitors across websites and display ads that are relevant and engaging for individual users.
- Advertising effectiveness measurement
- Retargeting and remarketing
- Social media sharing features
- Conversion tracking
4. Third-Party Cookies
In addition to our own cookies, we may also use cookies set by third parties to help us analyze platform usage, deliver advertisements, and provide certain features. These third parties include:
Analytics Providers:
- Google Analytics: Website traffic analysis and user behavior insights
- Mixpanel: Product analytics and user engagement tracking
Payment Processors:
- Stripe: Secure payment processing and fraud detection
Marketing and Advertising:
- Google Ads: Advertising and conversion tracking
- Facebook Pixel: Social media advertising and analytics
- LinkedIn Insight Tag: B2B marketing analytics
Customer Support:
- Intercom: Live chat and support functionality
These third parties have their own privacy policies governing the use of cookies. We encourage you to review their policies for more information about their data practices.
5. Managing Cookies
You have several options for managing cookies:
Cookie Consent Banner:
When you first visit our platform, you will see a cookie consent banner that allows you to accept or customize your cookie preferences. You can change your preferences at any time through your account settings.
Browser Settings:
Most web browsers allow you to control cookies through their settings. You can typically:
- View what cookies are stored on your device
- Delete all or specific cookies
- Block all cookies or only third-party cookies
- Set preferences for specific websites
To manage cookies in your browser, consult your browser's help documentation or visit:
- Chrome: chrome://settings/cookies
- Firefox: about:preferences#privacy
- Safari: Preferences > Privacy
- Edge: edge://settings/privacy
Opt-Out Tools:
- Google Analytics Opt-out: tools.google.com/dlpage/gaoptout
- Digital Advertising Alliance: optout.aboutads.info
- Network Advertising Initiative: optout.networkadvertising.org
- European Interactive Digital Advertising Alliance: youronlinechoices.eu
Please note that blocking or deleting cookies may affect the functionality of our platform and your user experience.
6. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by updating the "Last Updated" date at the top of this policy.
We encourage you to review this policy periodically to stay informed about our use of cookies and related technologies.
Your continued use of our platform after changes to this policy constitutes acceptance of the updated practices.
7. Contact
If you have questions about this Cookie Policy or our use of cookies and tracking technologies, please contact us:
- Email: privacy@masterlinq.io
- Mail: Masterlinq Solutions LLC, Attn: Privacy Team, [Address]
For more information about how we handle your personal data, please see our Privacy Policy.